fs WIP

by thalamic

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Hi, there!

We (the place where I work) are attempting to brand ourselves because our field is getting a bit too crowded and we don't want to get lost in the clutter. In the process, we are exploring a lot of different styles. Not that we are unsure how we want to proceed or what our positioning will be, we want to ensure nothing obvious is overlooked. In the process, a lot of ideas are generated, some discarded outright while others —as long are they support the planned positioning— are pursued long enough to recognize if they are worth exploring further...or not.

Some letters from this font were developed as part of one of the proposed wordmark. Overall, it works without breaking any of our internally established rules. The problem is one of extensibility and adaptability for unforeseen future needs which this font is prone to cause owing to its personality. The logo work was done in Illustrator, of course. However, to see if the typeface has potential beyond the few glyphs of the wordmark (and not in small part due to its modular nature), I worked out the remainder of the letters here in the fontstructor. :-)

I'd appreciate it if I could have your constructive criticism on each or any of the glyphs and how they could be improved. Specifically, I am trying to avoid awkwardness in the coming together of any two letters. As you can see, it's very much a work-in-progress.

Danke, Merci, Thank you, Shukria.


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Nice, nice, nice, nice...
Comment by elmoyenique 5th march 2011
Hm. Interesting design. It looks like a combination of black letter and... something.
I give it a 10/5.
Comment by Logan Thomason (xenophilius) 5th march 2011
Hard to find issue with this one, thal. It’s great!

The few bits of critique I can offer:

• As far as letter pairings, i’s long foot seems to make for slight kerning difficulties throughout.

• Likewise, the full-width and strictly modular r creates gaps when any glyph follows it. You know this limitation of fontstruct well, of course.

f works quite a lot better than I expected, yet still poses a legibility issue by being too similar to t. They read quite well when placed together, but not so well with a solo f.

• I love the broken scripty stencil bits! I also love your s, though it comes across a bit darker than the other glyphs. Can it somehow take a break like the others?

• Numerals are quite lovely, except the ambiguous 5 hovering close to s territory, and the 7 leaning left and not flowing as well at the break as the others.

• Not sure about the slashed 0. Could you simply imply the slash (while differentiating it from o) by adding spur-like remnants of such a slash to the outsides of the glyph?

m feels just a wee bit top-heavy (compare with n).

I hope these observations help. Again, beautiful work, Ata! :)
Comment by William Leverette (will.i.ૐ) 5th march 2011
Really cool.

I love the 8.

5 and 7 need some changes, but not sure what.

For the 0, what about disconnecting the slash from both sides? Take the left half and mirror it to the right, like a diamond?
Comment by aphoria 6th march 2011
gracias por las sugerencias de mis amigos.

@will.i.ૐ: Reworked the t to distinguish it more with the f. s and 0 got the substraction treatment to reduce heaviness and imply the diagonal, which propogated to x, 2 and 8 as well as h, k and 4. Reduced the i and l feet and modified h, k, m, n and x. 5 and r got reworked with just up point arms. 5 and 7 still look awkward, methinks. Your observations always help. Thanks.

@aphoria: What do you think now?
Comment by thalamic 6th march 2011
Congratulations! FontStruct Staff have deemed your FontStruction worthy of special mention. “fs WIP” is now a Top Pick.
Comment by Rob Meek (meek) 8th march 2011
great work. great style. just great
Comment by kix 8th march 2011
Some ideas for the 7:

Comment by aphoria 8th march 2011
And this one (mixing the ideas from aphoria)?:
Comment by elmoyenique 8th march 2011
@aphoria et elmoyenique: Thanks. Updated.
Comment by thalamic 8th march 2011
@meek: Thanks for the Top Pick. :-)
Comment by thalamic 8th march 2011
Well, I've working in some similar aspect, but seeing your beautiful font, I let my intentions to rest a time. Well, I've working in some similar aspect, but seeing your beautiful font, I let my intentions to rest a time. Always learning here. Thanks again.
Comment by elmoyenique 8th march 2011
An already great design made even better. Love the numerals and what became of your x. This is very instructive to see how changing a single element of a glyph sends ripples throughout the entire character set. It’s like manual dominos!

Great work, Ata! Can’t say that enough. And great work, fontstructors! :-)
Comment by William Leverette (will.i.ૐ) 8th march 2011
@elmoyenique: Please don't stop just because I *happen* to stumble upon this style. Your font looks much more planned...and coherent. I think you *should* do it. The image below is what forced me to make these shapes. The rest were created just to support it.
Comment by thalamic 9th march 2011
Comment by thalamic 9th march 2011
An artistic blend of blackletter type and Islamic patterns. Absolutely gorgeous. 10/10

@elmoyenique: You should not abandon your project. Yes, it is also blackletter, and somewhat similar to "fs WIP". Yet it looks different enough, and it is based on your interpretation of medieval letters. We had many times this magic syncronicity on FS, when similar, but independent ideas had arisen within a short period of time. Please, continue.
Comment by Frodo7 10th march 2011
Thanks, Frodo7.

A crazy blend of uppercase now complete. Not happy with some. critique still welcome.
Comment by thalamic 11th march 2011
This is purely genius.
Comment by snhussain 25th march 2011

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